Clinicians Helping Clinicians

AmericanEHR Partners is a free online resource designed to aid the medical community with the comparison, selection, implementation, and effective use of health information technology and electronic health records. AmericanEHR Partners has 26,500+ registered members and was founded by the American College of Physicians and Cientis Technologies in 2010.

To grow the AmericanEHR community, one of our client’s primary goals was to drive new traffic and members to the site. AmericanEHR approached Hot Tomali to conduct a site audit to unveil key content opportunity areas that could create this growth.

After auditing the site’s content and web analytics, a detailed action plan was developed outlining several quick wins that could be implemented to immediately start increasing traffic. Two key site areas were revamped in this process: the blog and the EHR product and vendor directories.

What We Did

  • Branding
  • Responsive Web Design
  • Ecommerce
  • Web & Database Development
  • Third Party Data Integration from healthdata.gov
  • Community Management
AmericanEHR Responsive Design
AmericanEHR Comparison Engine
AmericanEHR Product Ratings

Growing The Largest Health IT Community In The US

Weeks after renovating and optimizing the site’s blog, pageviews had doubled and the site experienced a 220% increase in traffic. After further optimizing the site’s product portfolio, the site experienced another 190% increase in organic site traffic over the previous jump. Continued optimization efforts on AmericanEHR are leading to increased site membership and profitability. The site is now the largest verified health IT community in the U.S.

AmericanEHR Education
AmericanEHR Reports

Healthy Community Growth

  • 26,500+ Registered Members
  • 23 Medical Society Partnerships representing over 75% of US physician market
  • Rating data on 769 products
  • Clients include: US Senate; American College of Physicians (ACP); American Medical Association (AMA); HP; GE; Amazing Charts; eClinicalWorks, NextGen, and more.